Kraken Comics
Effective Date: 19th April 2025
1. Introduction
Kraken Comics (referred to as “we”, “our”, “us”) is committed to protecting and respecting your privacy. This Data Protection and Privacy Policy explains how we collect, use, store, and protect your personal data in accordance with the General Data Protection Regulation (GDPR).
By using our services (e.g., visiting our website, purchasing books or café items, joining our loyalty program, etc.), you agree to the collection and use of your personal information as outlined in this policy.
2. What Personal Data Do We Collect?
We collect and process personal data that you provide to us, such as:
- Contact details: name, email address, phone number, billing address, delivery address (for online orders)
- Payment information: card details (processed securely through payment gateways)
- Transaction details: order history, receipts, and loyalty program participation
- Communication preferences: marketing preferences, subscription to newsletters or promotions
- Café-specific information: any dietary restrictions or allergies (when required for customer safety)
3. How Do We Use Your Personal Data?
We use your personal data for the following purposes:
- To process and fulfill orders: including delivering books or café items, and managing returns or exchanges.
- To manage customer relationships: responding to inquiries, processing complaints, and offering customer support.
- To send marketing communications: newsletters, promotions, and special offers, where you have provided consent.
- To improve our services: understanding how our website and physical store are used, conducting surveys, and enhancing customer experiences.
- To comply with legal obligations: fulfilling tax, accounting, and regulatory requirements.
4. Legal Basis for Processing Personal Data
We rely on the following legal bases for processing your personal data under the GDPR:
- Consent: For marketing communications (e.g., sending promotional emails or newsletters).
- Contractual necessity: To process orders, payments, and fulfill our obligations under the terms of sale.
- Legal obligation: To comply with tax, accounting, or other legal requirements.
- Legitimate interest: To improve our services, protect our business, and ensure security.
5. Sharing Your Personal Data
We may share your personal data with trusted third-party service providers to facilitate our operations, including:
- Payment processors: to securely process your payments.
- Delivery companies: for the purpose of delivering books or café items to your address.
- Email marketing providers: to send newsletters or promotional emails on our behalf.
- Analytics providers: to help us improve our services and customer experience.
We do not sell, rent, or trade your personal data to third parties.
6. How We Protect Your Personal Data
We take the security of your personal data seriously and have implemented appropriate technical and organisational measures to protect it, including:
- Encryption: We use encryption for sensitive data, such as payment details, during transactions.
- Access control: Only authorised staff members can access personal data, and they are required to comply with confidentiality agreements.
- Regular audits: We regularly audit our data protection practices to ensure compliance and identify any vulnerabilities.
7. Retention of Personal Data
We will retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. For example:
Order-related data: Retained for a period of 6 years for tax and accounting purposes.
Marketing communications: We will retain your contact details for as long as you consent to receive marketing materials.
When personal data is no longer necessary, we will securely delete or anonymise it.
8. Your Rights
Under GDPR, you have the following rights regarding your personal data:
- Right to access: You have the right to request a copy of the personal data we hold about you.
- Right to rectification: You have the right to request corrections to any inaccurate or incomplete personal data.
- Right to erasure: You can request that we delete your personal data, subject to certain conditions.
- Right to restrict processing: You can request a restriction on how we process your personal data under specific circumstances.
- Right to data portability: You can request that we transfer your personal data to another provider in a structured, commonly used, and machine-readable format.
- Right to object: You can object to processing based on legitimate interests or direct marketing.
To exercise any of these rights, please contact us at info@krakencomics.co.uk.
9. Cookies and Tracking Technologies
We use cookies and similar tracking technologies on our website to improve user experience and understand how our website is used. By using our website, you consent to the use of cookies in accordance with our Cookie Policy.
You can manage or disable cookies in your browser settings at any time.
10. International Data Transfers
We do not transfer your personal data outside the European Economic Area (EEA). However, if this changes in the future (e.g., using third-party services based outside the EEA), we will ensure that adequate safeguards are in place to protect your data.
11. Changes to This Privacy Policy
We may update this Data Protection and Privacy Policy from time to time. Any changes will be posted on our website, and the revised policy will be effective from the date it is published.
12. Contact Us
If you have any questions or concerns about how we handle your personal data or wish to exercise your rights, please contact us:
Data Protection Officer:
Catherine Charnley
Kraken Comics
Email: info@krakencomics.co.uk
Phone: 0151 513 9271
Postal Address: 4b Church Road, Bebington, Wirral CH63 7PH